The Salesperson

How do I evaluate a salesperson’s performance?

Revenue and the prospect pipeline’s volume, quality, and conversion rate.

When should I hire a B2B salesperson vs. doing sales myself?

When converting prospects into paying customers creates more workload than you can manage.

Why does effort not compound in sales the way it should?

Working harder does not increase income. Focus on activities that drive revenue.

What does a “good” sales day actually look like?

Focus on activities that drive revenue.

How do you know if a salesperson’s pipeline is real or inflated?

Check whether each account has a defined and scheduled next step.

I help committed small B2B entrepreneurs improve their sales approach, accelerate their growth, and build the business they envision.

© 2026 - All Rights Reserved.