Building Business Relationships
How do I follow up after meeting someone in person without sounding salesy or desperate?
The follow-up is about relationship building. It creates the conversation to learn someone’s business in depth.
How do I start a conversation with someone I don’t know without it being awkward?
Be respectful and curious. Introduce yourself and ask who they are and what they do.
What should I say when they ask, “So, what do you do?”
Answer with enthusiasm. Share what you do and why it matters.
What questions should I ask to keep the conversation flowing and meaningful?
The questions establish fit. Each interaction ends in advance, refer, or exit.
How do I network if I’m introverted, quiet, or not naturally outgoing?
Networking is an intentional process of finding the right fit. Discomfort must be embraced.
How long should I talk to one person before moving on?
Engage only until a decision is made to advance or move on.
How do I turn in-person networking into actual business instead of just nice conversations?
Networking initiates relationships. Success is earning a 1:1.
How do I approach someone who seems important or “out of my league”?
Approach everyone as a peer. Relevance decides whether the conversation continues.
Are business cards still relevant—and how should I exchange contact info in person?
Yes. Contact information should only be shared after relevance has been established.
I help committed small B2B entrepreneurs improve their sales approach, accelerate their growth, and build the business they envision.
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